Ube— The Uber Ingredient Of 2023

Native to the Philippines, ube (Tagalog for tuber and pronounced OO-beh) is a purple yam that has played a central role in local food culture for more than four centuries, and has been gaining popularity on global menus and Instagram feeds in recent times. With its delicious and unique taste, beautiful color, and its properties as a plant-based functional food, ube could just be the most nutritious and delicious purple-promise for global foodies in 2023.

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